{"title":"The Edit","description":"\u003cp\u003eThe Edit is a gentle collection, lovingly crafted to hold and support new mothers through the quiet, tender weeks after birth. Each carefully curated selection combines luxury, organic, and sustainable essentials — from soothing belly oils to restorative bath salts and nurturing care products — designed to care for the body, soothe the mind, and lift the spirit.\u003c\/p\u003e\n\u003cp\u003eThoughtfully designed with intention and moments of ritual in mind, The Edit invites calm, restoration, and self-care, helping you embrace the transformative journey of motherhood with tenderness and grace.\u003c\/p\u003e","products":[{"product_id":"new-mum-gift","title":"Fire Joy | Postpartum Wellbeing Gift Box for New Mums","description":"\u003cp dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eA thoughtfully curated new mum gift box created especially for her. This wellness and self-care collection brings together practical and nurturing postpartum essentials for comfort, relaxation and everyday care in the early weeks of motherhood.\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis is a beautifully presented postpartum gift box filled with carefully selected self-care and practical essentials, chosen especially for the mother.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFive thoughtfully selected self-care and practical essentials\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBeautifully gift boxed and ready to send\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePersonal message included\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eMade with carefully selected natural and organic ingredients, Fire Joy is designed to create small moments of self-care when so much attention is naturally focused on the new baby.\u003c\/span\u003e\u003c\/p\u003e","brand":"Primrose + Ginger","offers":[{"title":"Default Title","offer_id":39589912969422,"sku":"","price":135.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/8612\/3982\/files\/new-mum-gift-box.png?v=1779889914"},{"product_id":"breastfeeding-accessories","title":"Breastfeeding Gift Set with Bamboo Pads \u0026 Silver Nipple Cups","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eCreated for the tender moments of breastfeeding, the Latch \u0026amp; Leak Reduction Duo brings together two gentle essentials for new mothers.\u003c\/p\u003e\n\u003cp\u003eSoft bamboo and organic cotton breast pads for comfort and protection, while the pure silver nipple cups bring natural calming support to breastfeeding mothers.\u003c\/p\u003e\n\u003cp\u003eThoughtfully paired, these pieces care for your body as you nourish your baby — helping you feel held, supported, and at ease in your breastfeeding journey.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBeautifully gift wrapped and ready to give.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Primrose + Ginger","offers":[{"title":"Default Title","offer_id":55950812512634,"sku":null,"price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/8612\/3982\/files\/breast-care-package.jpg?v=1779880773"},{"product_id":"postpartum-care-package","title":"Rituals | Postpartum Care \u0026 Wellbeing Gift Set","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003e\u003cspan\u003eRituals is a beautifully presented postpartum care package for new mothers, bringing together three botanical essentials for moments of calm, comfort and self-care after birth.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe gift set includes Aura Belly \u0026amp; Body Oil, Harmony Botanical Bath Salts and Joy Postpartum Botanical Candle—a thoughtful trio for skin care, a relaxing soak and a softly scented space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA considered gift for a friend, family member or colleague welcoming a new baby, with the option to add a personal message.\u003c\/span\u003e\u003c\/p\u003e","brand":"Primrose + Ginger","offers":[{"title":"Default Title","offer_id":55951090712954,"sku":null,"price":75.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/8612\/3982\/files\/postpartum-care-set.jpg?v=1779879375"}],"url":"https:\/\/primroseandginger.com\/collections\/the-trios.oembed","provider":"Primrose + Ginger","version":"1.0","type":"link"}